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BEFORE THE BALLOT: BLDG PLTCL SUPPORT FOR LIBRARY FNDNG

Library & Information Science

Education & Professional Development

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B2B & B2C

<P>Let’s be blunt: library funding is political. And the struggle to secure funding is ongoing; the work that librarians need to do to influence local politics doesn’t just pop up in the few months before Election Day. It should span the years before or between elections. The authors’ previous book targeted library ballot committees and advocacy organizations. But their new book speaks directly to librarians, library staff, and boards. It is designed to help library leaders understand and navigate the political nature of their work in the years leading up to a ballot measure or political initiative. Sharing the tools and tactics developed by their organization EveryLibrary, the nation’s first and only Political Action Committee for Libraries, in this book they discuss how the day-to-day work of librarians, their communications with the public, and their roles and responsibilities in the community can help increase the willingness of public and local elected officials to support funding libraries through taxes; guide readers through the practical side of running a public-facing Informational Communications Campaign for their library before Election Day; explain the concept of surfacing, the important groundwork of occupying a strong and positive space in the community during the years before and between ballot measures; demonstrate why surfacing is one of the most crucial steps a library can take to build and maintain support; share the most recent data insights into voter attitudes about libraries and librarians; show how libraries can coordinate internally to build new external partners; offer advice on finding, activating, and holding onto supporters; and discuss the path to the ballot with practical insights about how to get onto the ballot. This essential resource is filled with concrete steps that librarians, library staff, and boards can take to ensure that political support is there when they need it the most.</P>

Before the Ballot

PROFESSIONAL & REFERENCE

Duration

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Front Cover.
Half Title Page.
Other Frontmatter.
Title Page.
About the Authors.
Copyright Page.
Contents.
Introduction.
1: Identifying, Cultivating, and Empowering Supporters.
2: Surfacing the Library.
3: Insights into Voter Attitudes about Libraries.
4: Radicalizing Americans about Libraries.
5: Librarian as Candidate.
6: Library as Cause.
7: Creating a Fundable Plan.
8: Building Partnerships and Joining Coalitions.
9: Relationship-Building with People Who (Should) Care.
10: Defining Audiences of Potential Supporters.
11: Messaging for Funding Support.
12: Understanding Engagement with Supporters and Activists.
13: Getting to Election Day.
14: Transitioning to the Informational Communications Campaign.
15: Where Problems Come from.
16: Why Libraries Lose.
17: Steps in the Informational Communications Campaign.
18: Ideal 36-Month Campaign from &#x201C;Before the Ballot&#x201D; to Election Day.
Conclusion: Everyday Campaigning.
Index.

Before the Ballot.css-1p8rvzy{position:absolute;padding-left:8px;}

Before the Ballot