footer-social-menu

Sign Up for Emails

CONNECT WITH GALE

Stay up-to-date with the latest Gale news, exclusive offers, and more.

facebook

linkedin

instagram

youtube

SOCIAL ICONS

mega-menu

footer-legal-menu-component

zone3

config

secondary-primary-menu

secondary-account-menu

About Us

Blogs

Press Center

Events

News

Careers

Our Company

Request a Trial

products

Marketing materials, training documents, discovery services

cengage:card

FIND YOUR SALES REPRESENTATIVE

cengage:column

Get marketing materials, training documents, discovery services.

PRODUCT SUPPORT

CUSTOMER SUPPORT

Report technical issues, errors, check system status

TECHNICAL SUPPORT

Manage product preferences, generate usage reports, simplify administrative tasks.

ADMIN TOOLS

support

footer-menu-component

cengage:galethorndikeseo

footer-legal-menu

Terms of use

Privacy

footer

footer-menu

Academic Institutions

K-12

Public Libraries

Government and Special Libraries

Statewide Programs

Institutions

Databases

Primary Sources

Digital Humanities Tools

eLearning

Schools/K-12 Curriculum

Books

Large Print Books by Thorndike Press

Products

Find Your Rep

Product Support

Technical Support

Customer Support

Admin Tools

Accessibility Policy

Support

Partnerships

Contact Us

header

footer-social-menu-component

zone2

%1 products have been added to your cart but %2 have been backordered and will be fulfilled when stock is available

Product on backorder

Current quantity limit is [maxProductQuantity], please, navigate to the cart page and change quantity of product

You will be able to resubmit promo in ${countdown} seconds. test

Please note that the taxes displayed on our website are estimated and subject to adjustment. The actual tax charges will be determined and settled during the final invoicing of your order

product-detail-component

gale-footer

container

Account Information

bundle-connector

FIND YOUR REP

support-order-2

Profile

Orders

Wish List

Fast Order Entry

My Account

Browse by Institution Type

Browse by Product Type

Would you like to go to the Gale {{RECOMMENDED_COUNTRY}} site instead?

It looks like you're visiting from {{DETECTED_COUNTRY}}.

main

header-component

secondary-storefront-menu

International

North America

China

Japan

Latin America

Brazil

Region

Set your region:

single-column

zone1

You may already have access to Gale content through your institution.

STUDENTS AND RESEARCHERS

support-order-1

SOCIOMTRCS & HUMAN RELATNSHPS: ANALYZNG SOCIAL NETWORKS

Marketing

Business & Economics

Gt Product Group

Binding Format

Marketing Imprint Name

B2B GT

CL Carton Count

Imprint Name

B2B & B2C

<P>This volume translates the latest academic research into practical business strategies and techniques as well as actionable insights, providing a wealth of examples for social network analysis and predicting trends. Gloor illustrates how to improve organizational performance by optimizing communication and collaboration through email. Based on Collaborative Innovation Networks courses which have been taught for over a decade to students forming virtual teams across a number of universities, Gloor shows readers how to leverage virtual collaborative creativity in the Internet age, and helps them understand and apply the dynamics of online communication via a variety of tools. Gloor has also created a tool that analyses all types of social media such as: Twitter, Wikipedia, online blogs and Facebook as well as email or Skype logs to predict election outcomes, perception and strength of brands, customer and employment satisfaction, or fraudulent behavior. Gloor explains how to use his tool, Condor, to visualize, monitor and manage brands, products and topics online, as well as analyzing organizations through their email networks.</P>

Sociometrics and Human Relationships: Analyzing Social Networks to Manage Brands, Predict Trends, and Improve Organizational Performance

College Freshman

College Sophomore

College Junior

College Senior

Sociometrics and Human Relationships

Duration

Duration Unit Of Measure

Transaction Type

Front Cover.
Half Title Page.
Title Page.
Copyright Page.
Contents.
Acknowledgments.
Introduction.
Trend Prediction by Measuring Social Networks.
1: Coolfarming Organizations.
2: Coolhunting and Trend Forecasting on the Web.
3: The Six Honest Signals of Collaboration.
4: Essentials of Social Network Analysis and Statistics.
5: How Ideas Spread in Online Social Networks &#x2014; Readings.
Analyzing Structure, Dynamics, and Content of Networks with Condor.
6: The Four-Step Analysis Process.
7: Getting Started with Condor.
8: Analyzing E-Mail with Condor.
9: Calculating Personality Characteristics from E-Mail.
10: Predicting Criminal Intent from E-Mail &#x2014; Analyzing the Enron E-Mail Archive.
11: Coolhunting on the Internet with Condor.
12: Coolhunting &#x2014; Francogeddon.
13: Coolhunting the US Presidential Elections.
Automatic Media Insights Coin Assessment (AMICA).
14: Inside Media Individual Collaboration (IMIC).
15: Outside Media Individual Collaboration (OMIC).
16: Inside Media Organizational Collaboration (IMOC).
17: Outside Media Organizational Collaboration (OMOC).
18: Survey of Individual and Organizational Collaboration (SIC &#x0026; SOC).
Appendix &#x2014; Useful Machine Learning and Graph Analysis Tools.
Appendix A: Identifying Anti-Vaxxers through Machine Learning Using Knime.
Appendix B: Generating Nice Graph Pictures with Gephi.
Appendix C: Sample Mid-Term Exam.
Appendix D: References.
Biography.
Index.

Sociometrics and Human Relationships: Analyzing Social Networks to Manage Brands, Predict Trends, and Improve Organizational Performance.css-1p8rvzy{position:absolute;padding-left:8px;}

Sociometrics and Human Relationships: Analyzing Social Networks to Manage Brands, Predict Trends, and Improve Organizational Performance