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Entrepreneurship in Hospitality and Tourism

ENTREPRENEURSHIP IN HOSPITALTY & TRSM: GLBL PERSPECTIVE

Entrepreneurship

Business & Economics

Gt Product Group

Binding Format

Marketing Imprint Name

B2B GT

CL Carton Count

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B2B & B2C

<P>This book gives a new and definitive overview of the vital role and effective practice of entrepreneurship in one of the most dynamic industry sectors in the world. The highly qualified international team of contributors ensures a global perspective. The editors clearly outline the key theoretical perspectives and go on to cover the various types of entrepreneurship. Fully informed by the latest research, it incorporates different country contexts; the social and cultural dimensions of entrepreneurship; case studies from a wide range of Hospitality and Tourism sectors; and Industry perspectives and examples.</P>

COLFR

COLSO

COLJR

COLSR

Duration

Duration Unit Of Measure

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Front Cover.
Other Frontmatter.
Title Page.
Copyright Page.
Contents.
Introduction.
Theme 1: Theoretical Perspectives on Entrepreneurs and Entrepreneurship.
1: Entrepreneurial Traits.
2: Entrepreneurship as a Process.
3: Culture and Entrepreneurship.
Theme 2: Types of Entrepreneurship.
4: Social Entrepreneurship and Social Value Co-creation: the case of Mageires (a social restaurant).
5: Hotel Middle Managers and Corporate Entrepreneurship.
6: Ethnic Minority Entrepreneurship.
7: Franchising and Entrepreneurship.
8: Social Franchising.
Theme 3: The Growth of Entrepreneurship.
9: Nurturing Small and Medium-Sized Enterprises in Europe.
10: Tourism Entrepreneurship and Social Capital.
11: Entrepreneurship and Networking Processes.
12: Responding to Disasters: Strategies for Tourism and Hospitality Entrepreneurs.
Concluding Remarks.
Index.

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Entrepreneurship in Hospitality and Tourism