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TEXTILE SCIENCE AND CLOTHING TECHNLGY: SUSTAINABLE FSHN

Marketing

Business & Economics

Consumer Behavior

Gt Product Group

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Marketing Imprint Name

B2B GT

CL Carton Count

Imprint Name

B2B & B2C

<P>This book uses case studies to discuss consumer awareness of and education on sustainable fashion. It highlights how some textile brands have started using consumer awareness tags to educate consumers on the use of their products (e.g. which machine cycle and temperature they should use to wash their products, as well as the best drying conditions in terms of environmental sustainability). Consumer awareness of and knowledge on sustainable fashion is the crux of customer-centric sustainability, and several NGOs and even brands have started taking essential steps to promote this. This book highlights customer-centric sustainability in sustainable fashion; presents case studies on the importance of consumer awareness of sustainability in clothing; and discusses consumer attitudes towards sustainable fashion and consumption.</P>

Sustainable Fashion: Consumer Awareness and Education

College Freshman

College Senior

Sustainable Fashion

Duration

Duration Unit Of Measure

Transaction Type

Front Cover.
Other Frontmatter.
Title Page.
Copyright Page.
Dedication.
Contents.
1: Consumer&#x0027;s Awareness on Sustainable Fashion.
2: Motives of Sharing: Examining Participation in Fashion Reselling and Swapping Markets.
3: Fashion as a Matter of Values. On How a Transformative Educating Process Can Initiate a Positive Change.

Sustainable Fashion: Consumer Awareness and Education.css-1p8rvzy{position:absolute;padding-left:8px;}

Sustainable Fashion: Consumer Awareness and Education