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In this completely updated and revised edition of Designing with the Mind in Mind, Jeff Johnson provides you with just enough background in perceptual and cognitive psychology that user interface (UI) design guidelines make intuitive sense rather than being just a list or rules to follow.  Early UI practitioners were trained in cognitive psychology, and developed UI design rules based on it. But as the field has evolved since the first edition of this book, designers enter the field from many disciplines. Practitioners today have enough experience in UI design that they have been exposed to design rules, but it is essential that they understand the psychology behind the rules in order to effectively apply them. In this new edition, you'll find new chapters on human choice and decision making, hand-eye coordination and attention, as well as new examples, figures, and explanations throughout.

Designing with the Mind in Mind

POST SECONDARY FOUR YEAR

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DESIGNING WITH THE MIND IN MIND 2

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Front Cover.
Half Title Page.
Title Page.
Copyright Page.
Contents.
Acknowledgments.
Foreword.
Introduction.
1: Our Perception is Biased.
2: Our Vision is Optimized to See Structure.
3: We Seek and Use Visual Structure.
4: Our Color Vision is Limited.
5: Our Peripheral Vision is Poor.
6: Reading is Unnatural.
7: Our Attention is Limited; Our Memory is Imperfect.
8: Limits on Attention Shape Our Thought and Action.
9: Recognition is Easy; Recall is Hard.
10: Learning from Experience and Performing Learned Actions are Easy; Novel Actions, Problem Solving, and Calculation are Hard.
11: Many Factors Affect Learning.
12: Human Decision Making is Rarely Rational.
13: Our Hand&#x2013;Eye Coordination Follows Laws.
14: We Have Time Requirements.
Epilogue.
Appendix: Well-known User-Interface Design Rules.
Bibliography.
Index.

Designing with the Mind in Mind.css-1p8rvzy{position:absolute;padding-left:8px;}

Designing with the Mind in Mind