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BREAKING SOCL MEDIA PRISM: HOW MAKE PLTFRMS LESS PLRZNG

Sociology

Humanities & Social Sciences

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B2B GT

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B2B & B2C

<P>This book offers a revealing look at how user behavior is powering deep social divisions online—and how we might yet defeat political tribalism on social media. In an era of increasing social isolation, platforms like Facebook and Twitter are among the most important tools we have to understand each other. We use social media as a mirror to decipher our place in society but, as the author explains, it functions more like a prism that distorts our identities, empowers status-seeking extremists, and renders moderates all but invisible. The title challenges common myths about echo chambers, foreign misinformation campaigns, and radicalizing algorithms, revealing that the solution to political tribalism lies deep inside ourselves. Drawing on innovative online experiments and in-depth interviews with social media users from across the political spectrum, this book explains why stepping outside of our echo chambers can make us more polarized, not less. The author takes you inside the minds of online extremists through vivid narratives that trace their lives on the platforms and off—detailing how they dominate public discourse at the expense of the moderate majority. Wherever you stand on the spectrum of user behavior and political opinion, he offers fresh solutions to counter political tribalism from the bottom up and the top down. He introduces new apps and bots to help readers avoid misperceptions and engage in better conversations with the other side. Finally, he explores what the virtual public square might look like if we could hit <Q>reset</Q> and redesign social media from scratch through a first-of-its-kind experiment on a new social media platform built for scientific research. Providing data-driven recommendations for strengthening our social media connections, this volume shows how to combat online polarization without deleting our accounts.</P>

Breaking the Social Media Prism

COLFR

COLSR

Duration

Duration Unit Of Measure

Transaction Type

Front Cover.
Half Title Page.
Title Page.
Copyright Page.
Dedication.
Contents.
1: The Legend of the Echo Chamber.
2: Why Not Break Our Echo Chambers?.
3: What Happens When We Break Them?.
4: The Social Media Prism.
5: How the Prism Drives Extremism.
6: How the Prism Mutes Moderates.
7: Should I Delete My Account?.
8: Hacking the Prism.
9: A Better Social Media.
Appendix: Research Methods.
Acknowledgments.
Notes.
Bibliography.
Index.

Breaking the Social Media Prism.css-1p8rvzy{position:absolute;padding-left:8px;}

Breaking the Social Media Prism