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CMPRHNSV STRATGC MGMT: GDE STUDNTS INSIGHT FOR MANAGERS

Management

Business & Economics

Gt Product Group

Binding Format

Marketing Imprint Name

B2B GT

CL Carton Count

Imprint Name

B2B & B2C

<P>This breakthrough book provides students and managers alike with an understanding of the concepts and tools of strategy through the use of case studies attached to the chapters in which relevant material is presented. Important concepts from the academic treatment of strategic management and the practice of it in organizations are integrated by using findings and drawing implications from the leading strategic management journals and the writings from top business publications. Consequently, all readers will become familiar with the practical tools of strategy management, how to use these tools and solve real world strategy issues. This book also sorts through the myriad of strategy research and theory to highlight the intellectual pillars which support the subject.</P>

Comprehensive Strategic Management: A Guide for Students, Insight for Managers

College Freshman

College Sophomore

College Junior

College Senior

Comprehensive Strategic Management

Duration

Duration Unit Of Measure

Transaction Type

Front Cover.
Half Title Page.
Title Page.
Copyright Page.
Dedication.
Contents.
About the Author.
1: The Importance of Strategy.
2: Key Functions of Strategic Management.
3: People, Mission, Vision and Planning in Strategic Management.
4: Internal and External Analysis.
5: Generic Strategies and Strategy Dynamics.
6: Strategic Planning Process and Tools.
7: Competitive Analysis.
8: Innovation, Diffusion, Disruption and Entrepreneurship.
9: Ethics and Strategy.
10: Acquisitions, Joint Ventures, Partnerships, Alliances.
11: International.
12: The People, Power and Strategy.
13: Performance.
Index.

Comprehensive Strategic Management: A Guide for Students, Insight for Managers.css-1p8rvzy{position:absolute;padding-left:8px;}

Comprehensive Strategic Management: A Guide for Students, Insight for Managers