When aspiring author Charlotte Kingsley finally gets published, she thinks all her dreams are coming true. But the trouble begins when her publicity firm reinvents her quirky online presence into a perfectly curated dream life. Gone are the days of sweatpants posts and ice cream binges with her best friend and downstairs neighbor, Anders, replaced instead with beautiful clothes, orchestrated selfies, and no boyfriend. The clock is quickly ticking toward midnight, and Charlotte must decide between her fairytale life and the man she loves while she tries to figure out if she is the woman in peasant clothes or the woman in the ball gown.