Uncover who your patrons are (and aren't) so you can make data-driven decisions and drive meaningful outcomes aligned to library's mission and goals. Discover the types of patrons your library attracts easily and what types of users need better outreach with the actual percent in opportunity.
Connects users with timely, actionable market research as well as demographic, psychographic, and consumer insights in targeted geographic locations. Entrepreneurs can use this rich data to help them choose a business location, research competitors, analyze market size and demographics, develop direct marketing lists, and much more.
Mapped to four key business stages—plan, fund, start and manage, this resource covers all major areas of starting and operating a business, including financing, management, marketing, human resources, franchising, accounting, and taxes. More than 850 business plans are included from the Business Plans Handbook series, with new business plans added monthly.
Offers step-by-step guidance for starting, managing, and optimizing a business. The intuitive dashboard walks users through five areas of exploration to develop a plan focused on long-term success. This planning tool includes integrated access to Gale’s top business and legal resources, providing additional content and tools at their point of need.
A customizable collection of 23 digital directories which allow users to easily search, sort, export and analyze content across the platform. Essential for business research and marketing, popular titles include Ward’s Business Directory, Brands & Their Companies, and Encyclopedia of Associations.
Provides contextual information on a broad range of Canadian topics. Features authoritative reference content written from a Canadian perspective and organized into a user-friendly portal experience.
Gale In Context: For Educators is a new addition to the Gale In Context product suite. This unique resource makes it easy for educators to curate their classroom curriculum by accessing state and national standards-aligned content sourced from their Gale In Context student databases, along with exclusive lesson plans, activities, and project plans.
Full of student resources including, papers, projects, and presentations that empower the development of critical thinking and problem-solving skills with content aligned to national and state curriculum standards.