Connect students to the information they're looking for with tools that make discovery fast and easy. This premier periodical resource provides millions of articles from over 17,000 scholarly journals and other authoritative sources.
Leveraging data from three apps (Marketing Action-Patron, Marketing Action-Non-Patrons, and Patron Profiles) the Analytics On Demand dashboard gives users the ability to transform patron data, drill down into rich visuals, and create custom mailing lists.
Public libraries can reach out to potential new cardholders with messages on programming or collections tailored to their lifestyle and interests.
Public libraries can conduct targeted direct mail or email campaigns with ease based on demographic insights.
Uncover who your patrons are (and aren't) so you can make data-driven decisions and drive meaningful outcomes aligned to library's mission and goals. Discover the types of patrons your library attracts easily and what types of users need better outreach with the actual percent in opportunity.
Associations Unlimited combines data from the entire Encyclopedia of Associations series and includes additional IRS information on nonprofit organizations, for a total of more than 456,000 organizations. The database also contains association materials — brochures, logos and membership applications
An engaging database of contextual information on the world's most influential people. Over 650,000 biographical entries cover a range of historically significant figures and present-day newsmakers.
User-friendly resource, combining authoritative information and statistical data with analytical tools to explore real world application. Much more than an aggregation of full-text articles, Gale Business Insights: Essentials is easy for students, researchers, and professionals to use in-depth information on U.S. businesses, industries and products.
Provides students and researchers with the broad yet detailed coverage of international business they need to develop into savvy professionals that can compete and succeed working across the countries and cultures of the world.